I have worked with Westward Whiskey for over a decade, partnering closely with the team on brand development across a wide range of touchpoints—from new bottle designs to comprehensive support and marketing materials. Inspired by the beauty of the American Northwest, a pioneering spirit, and a rich culinary culture, Westward has spent more than twenty years refining what it means to create unforgettable American whiskey built for peak flavor from the ground up.

Working directly with the Westward team, I help bring new product launches to life through thoughtful, cohesive design systems that reflect the brand’s boldness, balance, and creativity. This long-term collaboration has allowed the brand to evolve while staying true to its core values, ensuring every visual detail—from packaging to promotional materials—feels intentional, refined, and unmistakably Westward.