Allbirds is a purpose-driven brand committed to creating footwear that works with—not against—Mother Nature. Using recycled and natural materials such as responsibly sourced Merino wool, tree fiber, and sugarcane, the company approaches design as a series of thoughtful choices that contribute to a more sustainable and optimistic future.

For this project, I designed a series of logos for Allbirds’ internal teams. Each mark draws inspiration from the bird theme at the heart of the Allbirds name, using uplifting, aspirational visuals to reinforce collaboration, shared values, and team identity. The resulting designs are cohesive yet distinct, celebrating both the brand’s environmental mission and the people behind it.